Planet Pulse

How Granular Delivers Fast, Frequent, In-Field Insights to Farmers

Farmer in the field using Granular Insights. Photo credit: GranularStories

As farms continue to digitize their operations, farmers are increasingly able to blend intuition and expertise with data from new sensors that capture subtle changes in the field. Planet’s long-standing partner Granular is at the forefront of this agtech revolution, building new analytic tools to help farmers increase yields and manage risk with help from satellite imagery. One of their flagship solutions, Granular Insights, is a key example. Leveraging high-frequency PlanetScope imagery, the platform quickly analyzes the health of crops during the growing season, notifying farmers of in-field change. If there are deviations from expected crop growth, the farmer can better direct scouting efforts to make the right interventions at the right time.

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